Marketing and Communications Specialist

Role Snapshot
Our Marketing and Communications Specialist will support a wide range of marketing, communications, and event initiatives across the organization. They will responsible for intake and workflow management, overseeing content scheduling, handling internal and external communications, social media engagement, and ensure the smooth operation of the company store and product orders. Our Marketing and Communications Specialist plays a key role in supporting internal events, community initiatives, and tracking the effectiveness of our communication strategies.

Salary Range
$60,000 ~ $70,000
The base pay offered for this position may vary within the posted range based on your job-related knowledge, skills, and experience.

Hybrid Work Location
This position will be hybrid, having the regional availability to come in our Office two days a week. Our office location: WPS Corporate Center Building - 1717 W. Broadway in Madison, WI.

How do I know this opportunity is right for me? If you:

• Can coordinate marketing and communication requests, ensuring proper documentation, prioritization in Lytho, and alignment with organizational goals and timelines.
• Have been accountable for the content intake process and maintaining the editorial calendar to ensure a smooth flow of marketing and communication efforts.
• Have monitored and engaged with social media channels, responding to comments and messages to maintain positive brand reputation and engagement.
• Have gathered data to evaluate communication effectiveness, including social media performance, employee engagement, and event participation and provide insights and recommendations for improving future communications strategies.
• Would enjoy posting internal communications on WPS's platforms, while ensuring timely and accurate delivery.
• Can distribute all-employee emails and schedule social media content, ensuring consistency, clarity, and alignment with brand messaging.
• Have managed inventories, product orders, and fulfillment requests for the company store, ensuring smooth operations and on-time delivery of promotional materials.
• Can track and coordinate product requests for employee engagement initiatives, events, and organizational needs.
• Enjoy assisting with internal events, ensuring smooth communication and coordination.
• Can support the Cares Community initiative by coordinating surveys, mailings, and tracking results.

Minimum Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations or a related discipline, or equivalent combination of education and experience.
• 3 or more years of experience in marketing, communications, or a related field.
• Strong written and verbal communication skills.
• Project management skills with strong detail orientation and ability to prioritize.
• Experience with social media platforms and scheduling tools.
• Ability to work independently and manage multiple tasks and deadlines.

Preferred Qualifications

• Experience working with WPS Systems tools and processes.
• Experience using Lytho project management software.

Remote Work Requirements

• High speed cable or fiber internet
• Minimum of 10 Mbps downstream and at least 1 Mbps upstream internet connection (can be checked at https://speedtest.net)
• Please review Remote Worker FAQs for additional information

Benefits

• Hybrid work options available
• Performance bonus and/or merit increase opportunities
• 401(k) with a 100% match for the first 3% of your salary and a 50% match for the next 2% of your salary (100% vested immediately)
• Competitive paid time off
• Health insurance, dental insurance, and telehealth services start DAY 1
• Professional and Leadership Development Programs
• Review additional benefits: (Careers at WPS)

Who We Are

WPS, a health solutions company, is a leading not-for-profit health insurer and federal government contractor headquartered in Madison, Wisconsin. WPS offers health insurance plans for individuals, families, seniors and group health plans for small to large businesses. We process claims and provide customer support for beneficiaries of the Medicare program and manage benefits for millions of active-duty and retired military personnel across the U.S. and abroad. WPS has been making healthcare easier for the people we serve for nearly 80 years. Proud to be military and veteran ready.

Culture Drives Our Success

WPS' culture is where the great work and innovations of our people are seen, fueled and rewarded. We accomplish this by creating an open and empowering employee experience. We recognize the benefits of employee engagement as an investment in our workforce-both current and future-to effectively seek, leverage, and include differing and unique perspectives that fuel agility and innovation on high-performing teams. This results in people bringing their authentic selves to work every day in an organization that successfully adapts to business changes and new opportunities.

We are proud of the recognition we have received from local and national organization regarding our culture and workplace: WPS Newsroom - Awards and Recognition.

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