New 
Sr. Product Marketing Manager- Copilot Growth
 Microsoft | |
 United States, Washington, Redmond | |
 Oct 29, 2025 | |
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Overview Microsoft is accelerating the adoption and impact of Copilot across its customer base, transforming how organizations leverage AI to drive productivity, innovation, and secure digital transformation. The AI Business Solution Growth Marketing team plays a pivotal role in scaling Copilot and AI value for the SME&C (Small, Medium Enterprises and Channel) audience. We drive transformation through offer development, go-to-market strategy, strategic partnerships, and innovative business models. Our work spans a diverse Corporate and SMB (Small and Medium Business) customer base with varying levels of cloud maturity, and our mission is to accelerate their secure AI transformation journey using Microsoft 365 and AI value. At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. We embrace a growth mindset, foster innovation to empower others, and collaborate to achieve shared goals. Our culture is built on the values of respect, integrity, and accountability, creating an inclusive environment where everyone can thrive-both professionally and personally.
Responsibilities As a Sr. Product Marketing Manager (Sr. PMM) for Copilot Growth, you will lead the strategy and execution of Microsoft 365 and AI value for the SME&C (Small, Medium Enterprises and Channel) audience. This includes designing and implementing Copilot go-to-market (GTM) strategies and programs, collaborating closely with product, field, and partner teams, and driving enablement and landing campaigns. The role is strategically positioned to accelerate customer acquisition and upsell opportunities through a deep understanding of our product offerings, the Cloud Solution Provider (CSP) channel, and the SME&C audience. If you have experience driving GTM strategies and programs with partners and are passionate about AI transformation, and energized by the challenge of driving business transformation through innovative go-to-market approaches, this is the role for you. Key Responsibilities Develop and implement Copilot go-to-market (GTM) strategies and programs in partnership with Product PMM and the MCAPS team. Serve as a subject matter expert (SME) on various Copilot offerings and the Copilot value proposition and the CSP (Cloud Solutions Provider) channel. Conduct customer and market research to understand customer needs and inform packaging and promotional strategies. Support GTM programs and drive field and partner enablement for various Copilot offerings. Act as a liaison between the field, partner marketing, and the product team. | |