Recruitment Marketing Senior Analyst

"I can succeed as a Recruitment Marketing Senior Analyst at Capital Group."

As a Senior Analyst on the Recruitment Marketing team, you'll support talent attraction and acquisition efforts through building a strong awareness of Capital as a great place to work, from the moment the talent market learns who we are and throughout their full career lifecycle at Capital. You will collaborate with the team to analyze key data and insights to help develop effective talent marketing strategies and tactics. You will also support partnerships with key external marketing partners like FairyGodBoss, The Muse, Glassdoor and LinkedIn to optimize our contracts and attract top talent to Capital Group.

You have built solid experience across talent acquisition/HR, marketing, communications, employer branding and/or project management, and are excited to apply that experience in a recruitment marketing role at Capital. Your strong analytical skills, attention to detail, and project management capabilities will help drive your success. You're also comfortable operating in an agile and fluid environment, building programs and processes from the ground up and sharing your own creative ideas for talent attraction and bringing them to life. Your natural curiosity and creativity are ready to be channeled into developing engaging content and marketing campaigns that will attract great talent to Capital!

"I am the person Capital Group is looking for."

• You're proficient with basic analytics and can assist in monitoring and interpreting recruitment marketing metrics, and developing reporting and materials to share key insights, successes, and opportunities related to our employment brand and talent attraction efforts. Your analytical skills will serve you well in supporting the team with synthesizing key data and insights to create data-backed recommendations to drive our recruitment marketing strategies.

• You have an interest in learning or experience with various marketing tools and platforms, including social media management tools, content management systems, and/or web analytics tools.

• You are highly proficient with Excel, PowerPoint and the full MS Office suite, and readily support tasks involving data management and/or presentations as needed. You are comfortable presenting to diverse audiences, including peers, senior leadership, global stakeholders, etc. support tasks involving data management, slide development, and presentation creation.

• You're comfortable owning and maintaining foundational program elements, including content curation and posting to our social advocacy platform, career website audits, online reviews and response coordination, marketing toolkit asset creation and updates, etc. You are excited to collaborate with and support the recruitment marketing team to develop and execute recruitment marketing programs and tactics.

• You are ready to bring your creativity to life by partnering with external partners across multiple channels, such as Glassdoor, FairyGodBoss, The Muse, etc., and assisting with coordinating key marketing projects, such as coordinating and hosting livestream webinar events, developing sponsored content articles, developing company pages content for third-party channels, etc.

• You are ready to partner closely with internal and external marketing partners to create compelling and engaging content for various channels, including third-party sites, CG company pages, and social media.

• You look forward to collaborating with the broader TA team to identify and develop Recruiter education and training as it relates to talent attraction and employer branding.

• You are flexible and open to contributing to the broader TA and/or HR organization should the business need arise.