Paid Media Manager

Worldpay
$77,100.00 - $125,680.00
United States, Ohio, Cincinnati
Jan 09, 2025
Job Description Paid Media Specialist Are you curious, motivated, and entrepreneurial? At Worldpay you'll have the opportunity to work on some of the most challenging and relevant issues in financial services and technology. Our talented people empower us, and we believe in being part of a team that is open, collaborative, passionate and above all fun. About the role Worldpay is looking for aPaidmediaSpecialistto join our Central Digital Marketing team tocreate,manage, and optimizeglobal paidmediacampaignsacross all lines of businessfor the purposes of demand generation and brand building. This individual will have a passion fordigital marketing,understand the effectiveness ofpaidmediain the B2B spaceandbe well versed in best practices foroptimumperformance and ROI as well as Automation and AI tools.ThePaidmediaSpecialistwill work closely with internal stakeholders to align business goals withpaidsocialplans.At Worldpay, you will have the opportunity to work on some of the most challenging and relevant issues in financial services and technology. What you will be doing Create paid media proposals based on thestakeholder'sobjectives, and advise on required budgetlevels Create, manage, and optimize paidmediacampaignsacross multiple lines of businessto align with businessgoals Lead and drive campaign performance through a test and learnapproach Manage budgets andplatform leveloptimizationsdaily Actively work with internalteamsto ensure campaign success based onKPIs Regularlyreport on the performance of paidmedia campaignsto internal stakeholders and share recommendations forimprovement Be on top of market developments, new technologies and automation opportunities Present your reports to internal stakeholders Manage the supplier invoices and work with accounts payable to ensure publisher account payments are kept up to date. Experience/Qualifications 6+ years of experiencecreating, managing, and optimizing paidmediacampaigns in :- Google Ads Linkedin Meta Ads X Ads Tik Tok ads Marin Software Ability to handle multiple tasks in a fast-paced environment, under tightdeadlines Strong analytical skills and the ability to pull and analyze reports using data from GA4 and the paid media platforms Detail-oriented andorganized Confident communicator who enjoys working with multiple stakeholders Strong team player with the ability to develop collaborative relationships with colleagues across thecompany Strong Excel skills Experience using AI/Automation/Paid media campaign management tools Google Ads Certified #LI-BJ1 Worldpay is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $77,100.00 - $125,680.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process. The job duties outlined above may be directly, and negatively impacted by a criminal history, which could lead to the withdrawal of a conditional offer. However, all qualified candidates with arrests or convictions will still be considered. Privacy Statement Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice. EEOC Statement Worldpay is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here. For positions located in the US, the following conditions apply. If you are made a conditional offer of employment, you will be required to undergo a drug test. ADA Disclaimer: In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis. Sourcing Model Recruitment at Worldpay works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. Worldpay does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.